With so many powersports options on the market today, you may be trying to decide where to start. The Polaris® name has been around since 1954, and since then has built an industry-leading reputation for quality powersport vehicles. Continue reading to find out why they might be the best choice for you and then visit Roseville Motorsports in Rocklin, CA, to see some models firsthand! We proudly serve those in the Roseville and Sacramento, CA, areas.

A Long History

The company was founded in Minnesota by Edgar Hetteen, Allan Heteen, and David Johnson in 1954. By 1955, the company built its first snowmobile and began building a reputation. In 1997, Victory Motorcycles debuted, launching Polaris into the motorcycle scene.

Today, the brand is known for the manufacture of motorcycles, snowmobiles, ATVs, UTVs, neighborhood electric vehicles, and even boats. This longstanding history and industry experience has made the brand extremely reputable and provides trust for customers. 

Innovative Features

Whether you are looking for a motorcycle, snowmobile or ATV, Polaris continues to make advancements for all of their lineups and has accomplished many industry firsts. For example, they made the first American-made ATV, created the first personal watercraft device that could accommodate four people, and designed a three-wheeled motorcycle equipped with two front wheels and one rear wheel instead of two rear wheels. 

Plus, every year when new models are released, you can expect there to be advancements and improved features. 

They Value Safety

No matter which powersports vehicle you are considering, safety is a top priority for many customers. While there are natural risks associated with riding any powered vehicle, the Polaris® team works hard to ensure the best safety features possible. 

A few things that go above and beyond the safety standard include the following: 

  • They designed models with Ride Command® to improve rider visibility with the inclusion of front and rear cameras.
  • They created a stability and handling testing method that was used as a voluntary industry standard by the U.S. Consumer Product Safety Commission.
  • They run post-sales surveillance to ensure the company’s high safety standards are met even after their product leaves the dealership.
  • They are the only company that includes a protective cage on youth models.

They Participate in Social Responsibility Efforts

Polaris understands that their company can have an impact on the environment and local communities. Each year they set goals to continually improve their environmental stewardship and community impact. 

They have made goals to increase energy efficiency on their vehicles, use more renewable energy sources, decrease manufacturing waste production, reduce greenhouse gas emissions, and increase recycling efforts. In fact, their 2020 goals were completed three years ahead of schedule!

Additionally, they participate in the T.R.A.I.L.S. program, which provides grants and donations to help promote safe riding initiatives, maintain existing trails, and create new trails for riders. 

Are you ready to commit to the Polaris® brand? With so many options and a commitment to innovation, they really are a great option. Whether you’re in the Roseville or Sacramento, CA, area, Roseville Motorsports offers a great selection at our Rocklin, CA, location!